Shopify Development Services Built to Grow Global Ecommerce Brands
From first launch to Shopify Plus scale, Sqicks handles the design, engineering, migration, performance, and SEO work behind stores that convert — for brands selling across the US, UK, Australia, Canada, Ireland, Germany, Norway, Poland, the Netherlands, Switzerland, India, the UAE, and Saudi Arabia.
Every service below can be booked as a standalone engagement or combined into a single build — a new store, for example, typically bundles design, development, SEO, and international setup into one fixed-scope project rather than nine separate invoices. Jump to any section below, or read through the full list to see how the pieces fit together and where your project is likely to start.
Custom Shopify Store Design
A conversion-focused design system built around your brand and your customer's buying behavior — not a reskinned template. We start by studying how your specific customers actually shop: what they compare before buying, what makes them hesitate at checkout, and where competitors are winning or losing them. That research shapes every layout decision, from homepage hierarchy to how much information a product page needs before someone feels confident clicking 'add to cart.'
What's included
- UX research and competitor/conversion audits before design begins
- Custom homepage, collection, product, and cart page design
- Mobile-first design system, since most Shopify traffic converts on mobile
- Design QA across breakpoints before handoff to development
Ideal for: Brands launching their first custom store or outgrowing a generic theme.
Theme & App Development
Hand-coded Shopify themes and custom functionality using Liquid, JavaScript, and the Shopify Storefront and Admin APIs — built for exactly what your store needs, not what a template happens to include. When an off-the-shelf app can't do what your business logic requires — a custom configurator, a non-standard subscription model, a bespoke loyalty mechanic — we build it as a maintainable custom app rather than stacking workarounds on top of an ill-fitting tool.
What's included
- Custom theme sections and metafield-driven content blocks
- Custom Shopify app development for functionality no existing app covers
- Third-party integrations: ERP, PIM, loyalty, subscriptions, reviews
- Clean, documented code your team or a future developer can maintain
Ideal for: Brands with functionality requirements standard themes and apps can't meet.
Store Migration to Shopify
A structured migration from WooCommerce, Magento, BigCommerce, or a custom platform that protects your SEO rankings, order history, and customer data. Migrations fail quietly — a store can look identical on launch day and still lose a third of its organic traffic over the following month because redirects or canonical tags were handled carelessly. We treat every migration as an SEO project first, with data integrity and a defined rollback plan built in from the start.
What's included
- Full URL mapping and 301 redirect implementation to preserve rankings
- Product, customer, and order data migration with manual QA sampling
- Integration replacement planning for tools that don't exist on Shopify
- 30-day post-launch monitoring for crawl errors and ranking shifts
Ideal for: Brands outgrowing WordPress/WooCommerce, Magento, or a legacy platform.
Speed & Conversion Optimization
Technical performance audits and fixes that lower load time, improve Core Web Vitals, and turn more of your existing traffic into revenue. Most stores we audit are carrying years of accumulated app bloat and unused theme code that nobody's had time to clean up — we find it, quantify its cost in milliseconds and lost conversions, and fix it in priority order rather than a vague 'make it faster' engagement.
What's included
- Full app and script audit to remove render-blocking bloat
- Image, font, and critical-CSS optimization
- Core Web Vitals tuning against Google's LCP, CLS, and INP targets
- Conversion rate optimization: checkout friction, page layout, and CTA testing
Ideal for: Established stores with slow load times or stalled conversion rates.
Shopify SEO
On-page, technical, and international SEO built directly into your store's structure — not an app installed after the fact. We work from the same checklist across every engagement: technical crawlability and indexation first, then on-page and structured data, then the content and internal linking work that actually moves rankings for competitive product and collection keywords over time.
What's included
- Technical SEO audit: canonicals, sitemap, structured data, indexation
- On-page optimization for product, collection, and content pages
- Structured data implementation (Product, Organization, Breadcrumb, FAQ)
- International SEO: hreflang, Shopify Markets configuration, and per-market keyword targeting
Ideal for: Brands relying on paid traffic alone and ready to build organic search.
Shopify Plus & Enterprise Development
Checkout extensibility, multi-store architecture, and B2B storefronts for merchants operating at Shopify Plus scale. We'll also tell you honestly if you're not there yet — Plus solves specific problems at specific scale, and we'd rather build you a strong standard Shopify store than upsell a tier you don't need.
What's included
- Custom checkout UI extensions and post-purchase flows
- Multi-store, multi-brand, and multi-region architecture under one organization
- B2B/wholesale storefront setup alongside direct-to-consumer
- Shopify Flow automation and Launchpad campaign configuration
Ideal for: High-volume merchants who've outgrown standard Shopify's checkout and API limits.
International & Multi-Market Setup
Shopify Markets configuration built for how shoppers in each country actually pay, ship, and browse — covering all 13 markets we specialize in. This is usually the single most under-built part of a store expanding internationally: a currency switcher isn't localization, and a store that ignores local payment preferences, shipping expectations, and language conventions consistently underperforms regardless of how strong the design is.
What's included
- Market-specific pricing, currency, and domain/subfolder structure
- Localized payment methods (iDEAL, BLIK, Vipps, Mada, UPI, Klarna, and more)
- RTL layout support for Arabic-language storefronts
- Localized shipping, duties, and legal/compliance content per market
Ideal for: Brands expanding into new countries or launching multiple markets at once.
Ongoing Maintenance & Support
A dedicated retainer for stores that need continuous iteration — not just a team that disappears after launch. Shopify itself changes constantly — theme updates, checkout changes, deprecated APIs — and a store that isn't actively maintained slowly accumulates the same kind of technical debt that made the original rebuild necessary in the first place.
What's included
- Priority bug fixes and Shopify/theme update compatibility checks
- Monthly performance and SEO health reports
- Ongoing A/B testing and conversion iteration
- Direct access to your original development team for every request
Ideal for: Live stores that need a reliable technical partner post-launch.
Headless Shopify (Hydrogen/Storefront API)
Fully custom front-end experiences built on Shopify's Storefront API for brands that need complete creative and technical control beyond what Liquid themes allow. Headless is a genuine advantage for the right project — highly custom interactions, editorial commerce experiences, or an existing React/Next.js codebase — but it's real added complexity we'll only recommend when a standard theme build genuinely can't meet the requirement.
What's included
- Custom front-end builds using Shopify Hydrogen or a React/Next.js storefront
- Storefront API integration for products, cart, and checkout
- Performance architecture built for sub-second interactions
- CMS integration for content-heavy or editorial commerce experiences
Ideal for: Brands needing a fully custom front-end beyond standard theme architecture.
Tools & Technologies We Build With
We stay deliberately close to Shopify's native tooling rather than layering on unnecessary third-party dependencies — it keeps stores faster, easier to maintain, and less fragile when Shopify ships platform updates. When a third-party app is genuinely the right tool, we'll use it — we just won't reach for one by default.
- Shopify Liquid & Online Store 2.0
- Shopify Storefront & Admin APIs
- Shopify Hydrogen / React / Next.js
- Shopify Markets & Shopify Flow
- Shopify Plus checkout extensions
- Structured data & JSON-LD
How We Price Projects
Every project is quoted as a fixed scope, not an open-ended hourly rate. After a short discovery call, you receive a written proposal covering exactly what's included, what's explicitly excluded, and the total price — so there's no ambiguity once development starts.
Pricing depends primarily on scope rather than a flat package: a store rebuilt on a strong existing theme with custom sections costs meaningfully less than a fully custom theme or headless build, and a single-market launch costs less than a simultaneous rollout across several countries. We'll recommend the leanest scope that meets your actual goals, not the most expensive option available. If budget is tight, we'll help you sequence the work — launch lean, then add SEO, localization, or Shopify Plus features in a later phase — rather than turning down the project outright.
Frequently Asked Questions
Answers to the questions we hear most before a project kicks off.
How long does a typical Shopify store build take?
Most custom Shopify builds take 4–8 weeks from kickoff to launch, depending on scope. Shopify Plus builds with custom checkout extensions or multi-store architecture typically run 8–14 weeks. You'll get a specific timeline in your project proposal before work begins.
Do you work with businesses outside the countries listed on your site?
Yes. The 13 markets we highlight are where we have the deepest localization experience — payments, shipping, and compliance — but we take on projects for ecommerce brands selling anywhere Shopify supports.
Can you migrate our store without losing our SEO rankings?
Protecting rankings is the core focus of our migration process. We map every existing URL to its Shopify equivalent, implement 301 redirects before launch, and monitor Search Console daily for the first two weeks after go-live to catch issues immediately.
Do you build on Shopify themes or write custom code?
It depends on your budget and requirements. Some projects are well served by a strong purchased theme with custom sections; others need a fully custom theme built from scratch. We'll recommend the right approach honestly during discovery, not default to whichever is more profitable for us.
What's included after launch?
Every project includes a defined post-launch support window, and ongoing maintenance retainers are available for stores that want continuous iteration, monitoring, and priority support beyond that window.
Do you offer Shopify SEO as a standalone service, or only with development?
Both. We run standalone SEO audits and ongoing SEO retainers for stores we didn't build, as well as SEO built directly into new development projects, so an existing store doesn't need a full rebuild to get technical SEO fixed.
How involved do we need to be during the project?
As involved as you want to be. Most clients review work at defined milestones — design approval, a staging preview before launch — rather than needing daily calls. We ask focused questions when we need input and keep the shared project board updated so you always know current status without chasing us for it.
What if we need changes after the proposal is signed?
Scope can always change — the important part is that it's handled transparently. Any addition beyond the original written scope is quoted separately before we start it, so there's never a surprise line item on a final invoice.
Ready to build a Shopify store that actually sells?
Tell us about your brand and goals — we'll reply within one business day with next steps and a straightforward quote.